How do I add a link from my Big Cartel shop back to my web site or blog?
Filed in Header, Footer & Menus
Navigate to the Store > Settings section of your shop admin, scroll down to the Domains control section and enter your web site or blog URL in the Website field.

Adding the URL for a link back to your web site or blog in Big Cartel
The Website setting does not relate to your shop’s domain settings or your shop location, so you can change this field without affecting your current shop set up.
Do not change your Store domain or Custom domain settings.
Click the Save button at the bottom of the Settings page once you have entered your URL.
Altering Link Text
Once you have entered your URL in the Website setting, the link will be displayed in your shop’s navigation with the default text “Back to Site”.
To customise this text, navigate to the Customize design > Advanced (
) section of your shop admin and click the page title Layout to access your Primary Custom Options – refer article How do I use the Custom Options for my Big Cartel theme?
In the {{ NAVIGATION OPTIONS }} section, locate the custom option:
{% assign website_link_text = 'Back to Site' %}
and change the text to suit your preference, for example:
{% assign website_link_text = 'Our Blog' %}
Click the Save link at the top of the customisation area once you have finished editing your Custom Options.
Link Location
To change where your web site link is displayed, directly under the above custom option you will find:
{% assign website_link_location = 'pp' %}
You can assign any value from the link location abbreviations:
| Abbreviation | Location |
|---|---|
| pp | prepend to page menu |
| pa | append to page menu |
| cp | prepend to category menu |
| ca | append to category menu |
| fp | prepend to footer menu |
| fa | append to footer menu |
For example:
{% assign website_link_location = 'cp' %}
Click the Save link at the top of the customisation area once you have finished editing your Custom Options.
Link Behaviour
To force your web site link to load in a new browser window, directly under the above custom option you will find:
{% assign open_website_in_new_window = 'no' %}
Change the value accordingly:
{% assign open_website_in_new_window = 'yes' %}
Click the Save link at the top of the customisation area once you have finished editing your Custom Options.
Removing the Back to Site link
To remove the Back to Site link, simply clear the Website setting detailed in the first section of this article and Save your changes.
Adding Further Links
To add further external / custom links to your navigation menus, refer to support article How do I add custom links to my Big Cartel theme menus?
Related articles...
- How should I assign the Home, Site and View All links in my menus?Header, Footer & Menus
- How do I capitalise my menu text?Header, Footer & Menus
- Why does my sub-menu format change when it exceeds a number of links?Header, Footer & Menus
- How do I remove or edit the View All and Home links in my Big Cartel theme menus?Header, Footer & Menus
- How do I control the spacing between my menu items?Header, Footer & Menus
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